Brand Publishing Masterclass Archive
Marketing vs. Sales = a Guaranteed Loss: 7 Indispensable Insights to Content Victory
It’s time to ease the war between sales and marketing and harmonize their differences before it crumbles your brand’s path to success… if it hasn’t already. PowerPost joins forces with Megan Robinson, VP of Marketing [...]
The Convenience Revolution: The Secret to Your Brand’s Greatest Content and Marketing Advantage (That Will Shatter the Competition)
PowerPost joins forces with New York Times bestselling author and renown customer service expert, Shep Hyken for an exclusive Masterclass webinar! Together, we help you unlock the power to create your brand's greatest customer journey [...]
Damn It Feels Good To Use Data: Stop Merely Glancing At Your Analytics & Dig In Deep!
When it comes to data-driven marketing, one thing is for sure—the numbers don’t lie. While many brands think they’re making data-driven content decisions, they often glance over their reporting so they can check a box, [...]
Lead Nurturing: How to Explode Your Leads and Fuel Your Pipeline With Content Automation
If your brand's nurture strategies aren't using well-selected content to build relationships—you're leaking away all of your prospects and customers. Successful nurturing strategies are perfectly timed with content-based automation and measured for each prospect, from [...]
Original Research: How to Create a Year’s Worth of Content From One Survey
Publishing industry research has worked incredibly well for many brands, and marketers are taking notice: 1 in 4 marketers say they’re considering publishing research for the first time in the next 12 months. Original research [...]
Brand Publishing Interview Series
How To Set Your Brand Up For Success: Expert Tips From Mark Schaefer
Mark Schaefer is a globally-recognized blogger, speaker, educator, consultant and leader of the blog {grow}—one of the top marketing blogs in the world. Between numerous accomplishments such as being an internationally acclaimed marketing expert and [...]
How to Win at Content Marketing and Publishing: Expert Tips From Andy Crestodina
In the late ’90s, Andy Crestodina had just graduated with a degree in Mandarin and landed a job as a recruiter. However, as he watched the internet continue to grow, he quickly realized he was [...]
Discussing the Value of Brand Journalism and Quality Publishing with iQ by Intel
How do you talk about technology in a way that connects and inspires? For Deb Miller Landau, the managing editor of Intel’s iQ, the answer is simple. Focus on the people—the people building it, the [...]
The Five Pillars of Power Publishing
The Brand Publishing Roadmap
The Intelligent Content Playbook
PowerPost In The News
[PRESS] PowerPost Named to Top 10 MarTech Startups
PowerPost has been selected to the list of Top 10 MarTech Startups – 2018 by Marketing Tech Outlook magazine. PowerPost is a first-of-its-kind Virtual Content Newsroom, an AI-driven content creation platform that turns brands into [...]
[PRESS] Rival IQ Partners with PowerPost to Unify Social and Content Publishing with Analytics
Rival IQ, the leader in social marketing analytics and insights, announced today a joint marketing relationship with PowerPost, a SaaS content marketing publishing platform, to bring together the power of social analytics with social publishing. The [...]
[PRESS] PowerPost Advocates for Brand Journalism in Today’s Digital Marketing World
PowerPost, an innovative social media marketing agency, is reducing the costs and risks of content marketing through their online software that automates content distribution to generate leads for their clients. PowerPost’s services allow clients to [...]
